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2020 Holiday season gift guide: Black Friday sales, tech gifts, & more

If you usually purchase all of your Christmas gifts on Black Friday, we’re here to let you know that retailers are kicking off their holiday season sales a bit early this year.

Elizabeth Thorn
2020 Holiday season gift guide: Black Friday sales, tech gifts, & more© 2023 Jonas Leupe / Unsplash

Holiday season 2020 is upon us and we’ve all begun to be bombarded by emails and ads asking us to “look here” and “browse there” for the best presents of the holiday season. If you usually purchase all of your holiday gifts on Black Friday, we’re here to let you know that retailers are kicking off their holiday sales a bit early this year. If you’re just interested in browsing through a few of our suggestions for budget-friendly gifts and hot tech items on sale, we’ve got that for you too.

You're able to click on each product to check out its comparison page where you can compare features and pricing to ensure you're purchasing the perfect gift.

How to find the best savings on Black Friday

Our first big tip for Black Friday shopping is to never assume that just because something is on sale for Black Friday that it’s the best deal you’re going to get. And, never assume that the sale price you pay for something on Black Friday is the final, lowest price you can get it for. There’s almost always (okay, at least sometimes) a way to get a bit more of a discount or some cash back during the holiday season.

We suggest utilizing some sort of price tracking app to begin tracking the prices of items you’re interested in purchasing now. CamelCamelCamel is a browser extension that you’re able to install that will track Amazon price histories for you. While you’re downloading and installing apps, look into utilizing cashback apps this holiday season, too. Rakuten is a fantastic option depending on where you frequently shop. Currently, they’re offering 6% back on Samsung phones, for example.

Keen on shopping Amazon this holiday season? If you’re a Prime member, it appears that you’ll be able to access certain deals early while receiving traditional perks such as free two-day shipping on select items. However, if you plan to purchase high-ticket items from Amazon this holiday season, we suggest applying for the Amazon Prime Rewards Visa Signature credit card. You’ll get a $100 gift card plus a 5% cashback on all of your purchases.

Black Friday 2020 Amazon Deals

Pre-Black Friday deals to check out

When is Black Friday 2020? It’s on November 27th this year, but Black Friday sales seem to happen earlier and earlier every year and this year is no different. Amazon Prime Day came and passed and shortly after, retailers began offering their pre-Black Friday sales in anticipation of the big event.

Walmart’s Black Friday sale, for example, begins weeks early on November 4th, and Best Buy was holding sales the first week of November as well (their sale will occur November 1st through the 28th at varying intervals). Mega marketplace Amazon, usually known for having some of the best Black Friday deals, is holding a Holiday Dash sale until November 19th. Here are our picks for the top deals.


Through November 19th, Amazon is holding their Holiday Dash event where you can enjoy “epic deals daily.” Truly, these do change daily so it’s best to install an app like CamelCamelCamel or check the site daily if you’re trying to check the price of a specific item you’re interested in. Amazon devices are currently between 30-60% off, with devices such as the Echo Auto, Echo Flex, and Echo Dot (3rd Gen) seeing some of the biggest discounts.

Canon products

Amazon is offering over 30% off select Canon products, including lenses and some of their coveted, top cameras. The Canon EOS Rebel SL3 is 13% off and the Canon EOS 6D Mark II is 25% off in the US and over 150 euros off in select European markets.

Microsoft Surface Laptop 3 13.5"

From resolution and RAM speed to pixel density, the Microsoft Surface Laptop 3 is a great choice for a Christmas gift this holiday season if someone in your life needs new tech. During Amazon’s pre-Black Friday sale, you’re able to get it for $200 off the original price, and it comes loaded with a 256GB SSD.

Apple AirPods (2nd Gen.)

As one of the hottest deals of the holiday season, Amazon has already begun offering its second-generation Apple AirPods for $59 off (in the US; in places like Germany and Italy, the AirPods are on sale for roughly 50 euros off their regular price).

JBL Xtreme 2

The JBL Xtreme 2 normally sells for just under $350, but you can snag yours during Amazon’s Holiday Dash event for $199 (it’s 95 euros off in Spain and 112 euros off in Germany, among many other markets).

Best Buy

Best Buy’s pre-Black Friday deals began on November 1st and last up until Black Friday. This means that throughout November you’ll be able to enjoy hot discounts and deals on everything from tablets and TVs to smartphones and smartwatches. Each week, they hold a different kind of sale (November 12th through the 14th is the Our Coolest Deals sale, for example) and access to nearly all Black Friday deals become available on November 22nd. Cyber deals kick off on November 28th.

Samsung Galaxy S20

In the US, Best Buy is offering up to $700 off if you purchase a new Samsung Galaxy S20 5G smartphone if you qualify for one of their carrier deals. Snag the phone for up to $700 off with a qualified trade-in through AT&T or for up to $500 off with a qualified activation through Verizon.

Microsoft Surface Pro 7 12.3" Windows 10 Tablet with 10th Gen Intel Core i5, 8GB RAM, 128GB SSD

In Canada and the US, the Microsoft Surface Pro 7 is on sale at Best Buy this holiday season for hundreds of dollars off. Best Buy Canada is currently offering the tablet for $300 off the regular retail price. It’s a great Christmas gift for on-the-go professionals and students.

Bose QuietComfort 34 II Wireless Headphones

You’ll find this deal on Amazon, too, but Best Buy is currently offering Bose noise-canceling headphones for $100 off their original price of $299.00. Optimized with Amazon Alexa Assistant, you can enjoy noise-canceling features on top of premium audio and 20-hour battery life.

Best Black Friday Deals 2020

Best budget-friendly tech gifts for Christmas 2020

Shopping on a budget? No worries. Between Black Friday sales and holiday discounts, we were able to source some fantastic prices for budget-friendly tech gifts this year. Here are our top picks for some great deals on tech gifts under $100 this holiday season.

Amazon Echo Dot

Control your music, alarms, smart home, and more with the new third-generation Echo Dot. This smart speaker has been improved with higher speaker quality to allow for richer sounds throughout, making it easy to receive answers from Alexa as you ask questions, set alarms, and control your life wirelessly with your voice.

Amazon Fire HD 8

The new Amazon Fire HD 8 boasts all of the features you know and love plus 2x more storage, a 20% longer battery life, and 30% faster performance due to the 2.0 GHz quad-core processor. With expandable up to 1 TB, you're able to store more photos, movies, music, and games than ever before. During Amazon’s Holiday Dash event, the tablet is 39% off for a price of just $54.99 in the United States and nearly 40% off in European markets as well.

Amazfit GTS

The Amazfit GTS boasts a stunning 341 PPI AMOLED display on a slim metal body. It has a 14-day battery life and is water-resistant up to 5 ATM, making it ideal for those leading an active lifestyle, but still looking for a stylish watch on their wrist. We’re going a bit over budget with this one as it’s currently on sale for $129.99 (and as low as 108 euros on Amazon Spain), but it’s expected to drop later in the season.

OnePlus Buds

Forget about costly AirPods of Galaxy Buds, OnePlus Buds offer nearly every feature you’d expect to find in more expensive earbuds at a fraction of the cost. Ideal for active wearers, OnePlus Buds are sweat and water-resistant, have a battery life of seven hours, and boast bigger driver units, which boosts the bass wherever you are. This holiday season, they’re 25% off.

Best tech gift splurges

If you’re looking to splurge a little this holiday season, there are some great deals on high-ticket items (over $200) that are usually much more expensive.

  • Samsung Galaxy Watch Active2 Aluminium 44mm

    1. Samsung Galaxy Watch Active2 Aluminium 44mm

    2,932 points

    Samsung Galaxy Watch Active2 Aluminium 44mm

    This watch is usually more expensive but you can get it for under $200 this Christmas season. Lightweight and stylish, the Samsung Galaxy Watch Active2 is ideal for athletes and active individuals looking to enjoy everything from a personal running coach to Bixby voice assistant features.

  • Apple iPhone 12 Pro

    2. Apple iPhone 12 Pro

    3,448 points

    Apple iPhone 12 Pro

    The all-new iPhone 12 Pro boasts 10‑bit HDR recording features that capture 700 million colors for much more lifelike video. Enjoy editing Dolby Vision video on the massive screen that makes this pro-grade phone unique and attractive as a Christmas gift for loved ones (or for yourself).

  • Oculus Quest 2

    3. Oculus Quest 2

    0 points

    Oculus Quest 2

    Head out of the nightmare that is 2020 and into a virtual reality with the Oculus Quest 2 headset. It's hailed as the most advanced all-in-one virtual reality headsets and even features a super-fast, next-generation graphics card for even more lifelike experiences.

  • Microsoft Xbox Series X

    4. Microsoft Xbox Series X

    5,599 points

    Microsoft Xbox Series X

    You've gotta get your hands on the recently-released Xbox Series X. 3D audio lets you pinpoint sounds like never before, and Quick Resume lets you switch between different running games practically instantly. Load times are also significantly faster, thanks to the use of SSD storage. Aside from gaming, the Xbox Series X doubles as a multimedia hub, with a 4K Blu-ray drive and apps for all the major streaming services.

  • Sony 55" 4K Ultra HD TV

    5. Sony 55" 4K Ultra HD TV

    1,447 points

    Sony 55" 4K Ultra HD TV

    What's not to love about a TV that's got 4K X-Reality PRO and ClearAudio+? This 55" Sony TV has had its price slashed at numerous retailers, making it the perfect gift for a family or someone you plan on sharing the remote with.

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