1. Orkut
One of two social networks owned by Google, this platform offered many of the same services as Facebook. As well as allowing Google account integration, this network also allowed a user to change the visual theme of their profile page. Despite seeing some success in both India and Brazil, the social network was nonetheless losing users at a rapid rate, leading Google to decide to kill the website last month.
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2. MySpace
As one of the first social media networks to gain mass popularity, MySpace’s downfall should serve as a warning to its successors. While the network had a large user base, its owner spent more time turning it into an advertising platform, then improving its function as a social platform. This led to a mass exodus of users, starting in 2008 towards new social networks like Facebook and Twitter.
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3. iTunes Ping
Yes, even Apple tried to create its own social media network. Built as an evolution of the company’s iTunes software, Ping was billed an a easy way for users to share the music they liked. This service was both crippled by a low number of supported countries and huge numbers of spam accounts. In addition almost all of the social network’s functionality was already included by Facebook in a much more user friendly way.
Image: © 2014 Flickr - Seth Anderson
4. del.icio.us
As one of the first so-called social-booking marking sites, del.icio.us, later called just Delicious, initially prospered, gaining a large number of users between 2008 and 2010. However, the site then launched an unpopular redesign, and changed ownership, leading to a decline in people’s opinion of the site. Furthermore, mass-exoduses to competitors like Tumblr and Foursquare eventually led to the site becoming a virtual wasteland.
Image: © 2014 Wikipedia