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6 Of The Biggest Tech Rollout Fails

Why waste millions, when you can waste billions!

Michael Cruickshank
6 Of The Biggest Tech Rollout Fails© 2018 Flickr - Ryan Glenn

iPhone 4 ‘AntennaGate’

When you make a smartphone, probably the first thing you should be testing out is how well it works as a phone. Clearly Apple, when building the iPhone 4 spent too much time cramming in new features to realise that the phone’s antenna had incredibly poor signal when in the hand of a user, lead to the so-called AntennaGate scandal.

The Segway

Yes it was an interesting technology implementation, but seriously somebody should have told the maker of the Segway that it wasn’t a viable product. Looking both ridiculous to the rider, as well as being slower and less useful than a bike, there was no way this product was ever going to succeed. But nonetheless they tried…

Image: © 2014 Wikipedia

Apple Maps

While it may have been improved in the years since, Apple Maps, at the time of its initial release, was horribly flawed. Maps were not up to date, or lacked detail, and directions would lead users on inefficient and senseless paths. Even the app’s icon showed a car being directed to drive off an overpass bridge.

Xbox 360 Red Ring Of Death

The Xbox 360, with millions of units sold was one of the most successful consoles upon its initial launch. It is shame that almost all of these consoles were so fatally flawed. A critical hardware problem caused more than 50% of all Xbox 360s to have to be replaced due to the “red ring of death” error.

Image: © 2014 Wikipedia

Google Wave

Wave was Google’s attempt to merge a productivity platform and messaging client into one collaborative space. However, rather than trying to promote it, Google made the odd choice of restricting access to the system to an exclusive Beta. This meant that, in the end, no one ended up using the service, due to the lack of users to communicate with.

The (Original) Microsoft Surface

Before Microsoft built the Surface tablet, it built a huge multi-touch table, also called Surface. The problem? It cost $10,000 minimum. While intended for commercial environments more than residential homes, the project was eventually canned by Microsoft in favour of a smaller tablet, because, surprise surprise, no one needed a highly expensive table computer.


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