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Google's Project Ara Faces Its Latest Setback

Now what?

Roselle Jean Dancel
Google's Project Ara Faces Its Latest Setback© 2023 HTML Fusion

Google’s Project Ara is a lego-like phone that enables users to customize key features through the modules it separately comes with.

When I first heard about Google’s Project Ara, I was taken by the fact that it had detachable parts that I could mix and match. Though most people won’t necessarily agree with me, I think that this project phone would be the next big hype. 

Google is cooking up this sustainable lego-like phone that enables key components of the phone, such as its processor, memory, or camera, to be interchangeable and customizable.Google project ara phone.jpg

This allows customers to piece up together their dream smartphone, and improve user experience with this cool modular technology.  

This allows customers to piece up together their dream smartphone, and improve user experience with this cool technology. Aside from this, they want to find a way to reduce the waste our conventional phones cause.  

Imagine: You can take it apart and replace it with specs that would be more fitting to what you need. If you want a better camera, and you’re willing to sacrifice your memory or processor for it, then you would just have to get the camera module that would give that to you. You wouldn’t have to go through the hassle of looking for a stock phone that can just offer most of what you’d want in one.Google Project Ara model.pngDespite that fact, we would have to wait a little longer since Google pushed the schedule to launch Project Ara to 2016.Project Ara Tweets.png

In Google hints on Twitter their plans of releasing Ara this 2016. No further announcements were made. For now, we'll just have to wait and see where this goes.

In a tweet that they released last Tuesday, you can see that they’re changing some plans. A possible reason why maybe because this modular phone didn’t do so well with its drop test.

The electropermanent magnets, which supposed is the glue to this spectacle, didn’t keep the phone intact when the test was conducted.

Google’s looking to consider other possible tech to resolve this issue. No plans were released as to what their next step is. For now, we will just have to wait and see where it goes. 

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