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Microsoft hits out at Apple... Again

Their newest advertisement definitely doesn't hold back
Molly Holt
Microsoft hits out at Apple... Again© 2017 Robert Scoble - Flickr

Microsoft have released a new television advert and, quelle surprise, its all about beating Apple. Comparing Siri on a 5S and Cortana on a Lumia 635, the voiceover shows the latter’s triumph over its long-term rival. Microsoft’s winning voice assistant combines both Siri and Google Now to be able to understand even complex, convoluted requests, compared to Siri’s slow, unintelligible brain. So for now, Microsoft are up a few nil… at least until the next Siri is released that is.


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