Twitpic, the company that developed its photo-sharing service for use on Twitter’s platform, has announced that they are shutting down.
The announcement is sudden - Twitpic founder Noah Everett said yesterday in a blog post on the company’s website, that “this is an unexpected and hard announcement for us to make and we want to lay out what led us to this decision.”
Twitpic gained recognition back in 2008, when it developed its third-party service specifically for use on Twitter to allow people to post and share photos. Twitter now has its own photo-sharing feature.
“Unfortunately we do not have the resources to fend off a large company like Twitter to maintain our mark which we believe whole heartedly is rightfully ours. Therefore, we have decided to shut down Twitpic.”
What appears to have transpired is a trademark dispute over the name ‘Twitpic’. Twitpic filed for their trademark in 2009, having used the name since early 2008.
Twitter has now requested that they drop this application. If Twitpic did not comply, they would risk losing access to important information that enabled it to develop for Twitter in the first place.
Everett said, “unfortunately we do not have the resources to fend off a large company like Twitter to maintain our mark which we believe whole heartedly is rightfully ours. Therefore, we have decided to shut down Twitpic.”
Twitter have responded to the news of Twitpics closure. In their statement they said that Twitpic could have continued using their name, but just not have it as a trademark. Twitter said that it was in their best interests to protect their brand.
"We're sad to see Twitpic is shutting down. We encourage developers to build on top of the Twitter service, as Twitpic has done for years, and we made it clear that they could operate using the Twitpic name.
"Of course, we also have to protect our brand, and that includes trademarks tied to the brand," Twitter added.
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