Forget about diplomacy, how about twiplomacy?
Twitter has undoubtedly amplified the voices of world leaders in the last few years, and its influence is there to be seen in tweets and retweets. The #Twiplomacy study is an annual global study which takes a look at the use of Twitter and world leaders, and how they interact with each other on the “virtual diplomatic network”.
So who do you reckon is the most influential leader? We can tell you now that Barack Obama has the most followers (at almost 44 million). So he's the most influential, right? Well, not quite. The measure of how influential a person is comes down to the retweeting.
According to the study, the truly most influential person on Twitter is Pope Francis, the current pope of the Catholic Church, who has more than 14 million followers across a number of accounts (in different languages).
So while follower numbers are important, it’s the tweet to retweet ratio that matters more. So despite Obama’s massive following, the @BarackObama tweets are on average retweeted only 1,442 times. On the other hand, Pope Francis’ tweets get retweeted on average 10,000 times on his Spanish language account, and 6,462 on his English account, which deems him the most influential. Now for you.
Quick facts #Twiplomacy via Tech.eu
Apple iPhone 7 Release Date Confirmed: Apple vs Samsung Price, Specs, Features and Technical Difficulties
Your Dog Can Now Upload Its Selfies On Social Media
microsoft windows 10
The Microsoft Update That's Finally Here
Someone On Twitter Owes Lebron James $10M
Twitter's Hearts Made People Like More
DSCO To Dominate GIF Apps, Sorry Instagram
Is He Ready To Wear The CEO Twitter Crown Again?
The 9 Best Apps For iOS 9
The 19 Best Free Android Apps
The 5 Best Wireless Headphones in 2018
How to get the coolest Black Friday and Cyber Monday tech deals
Spyzie, the trustworthy smartphone monitoring tool for parental control
IFA 2018: The top 3 tech trends of the year