Last week’s Apple press event drew a lot of attention. From the hyper-thin form factor of the new iPad Air 2, to the massive resolution of Apple’s new 5K Retina iMac, crowds were enthralled, and for good reason. This being said, there is one product on release at this event which really is a waste of money, in the truest sense of the word.
The iPad Mini 3 is perhaps the worst deal which Apple offers its customers at the moment. The new device unveiled last week is made to look like a whole new iteration of the iPad Mini, with its own number (3) and its own newly built product page of Apple’s website. However, if you dig a little deeper, and do some product research, you will realise that not everything is quite as it seems.
In actual fact the iPad Mini 3, is almost exactly the same as its predecessor model, the iPad Mini 2, with two small exceptions. The first is that it comes with Apple’s new biometric identification system called Touch ID, which can be used to securely authorise payments. The second is that the iPad Mini 3 comes in gold. Thats it.
What makes this all the more ridiculous is that Apple is charging consumers $100 more for this ‘new model’ than it does for the iPad Mini 2. Given that these devices are basically exactly the same, a consumer looking to buy this device would be much better going for the earlier generation, and then paying a little more to expand the amount of physical storage space on the device.
Apple is clearly no longer interested in the iPad Mini 3, and quite frankly, neither should you.
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